Dubai, United Arab Emirates: Reinforcing the legendary status of one of the Middle East’s best-loved vehicles, Al-Futtaim Toyota has launched the eagerly awaited new generation of its iconic Land Cruiser in the UAE. The all-new Land Cruiser combines outstanding all-terrain performance with a spacious, high-quality interior to bring drivers and passengers an elevated experience on every journey.
Since its launch in 1951, the Land Cruiser has continued to be selected by customers as a safe and secure vehicle symbolizing Toyota’s quality, durability and reliability. Now, 70 years later, Al-Futtaim Toyota has introduced the long-anticipated evolution, with ground-breaking enhancements to the platform and powertrain befitting the king of SUVs.
The first Land Cruiser was launched as the four-wheel-drive Toyota BJ equipped with a powerful engine, which demonstrated a high level of off-road performance in adverse environments. Since then, a cumulative total of approximately 10.4 million units have been enjoyed by customers in 170 countries and regions all over the world.
The redesigned Land Cruiser 300 Series is the successor to the 200 Series that debuted in 2007. The flagship model of the Land Cruiser series, it has in every generation led the way in vehicle evolution while incorporating the latest technologies. The Land Cruiser 300 maintains all-time, best-ever off-road performance as well as setting a new benchmark in on-road performance.
The Land Cruiser 300 is lighter and more powerful – with an overall weight reduction of 200 kg which results in more fuel efficiency, better performance with 409 Horsepower, 650 newton meters of torque and more responsive handling. The exterior design offers an overwhelming presence and strength through a new overall design language, while the interior is appointed with luxury and functionality that truly sets this generation apart from any other vehicle in its class.
